The Straw that Broke the Camel’s Back

It all started last week when I was reading BusinessWeek about some new Internet startup. The “challenge” BusinessWeek identified was “eyeballs.” I don’t know about you but that word makes me cringe. Eyeballs are interesting, but eyeballs aren’t a business. This morning, I was disappointed with a post I read on TechCrunch. I’ve decided to rebrand my blog and bring a little common sense to the Web 2.0 feeding frenzy–just like Dead 2.0 did before it disappeared.