More on Highrise from 37 Signals
Earlier, I covered the Highrise launch. TechCrunch just covered the launch as well. I mentioned that I thought 37 Signals was missing an opportunity to create a truly valuable platform for small businesses. Their services receive a lot of hype and have, up to now, been pretty successful. Yet they haven’t integrated their applications cohesively. Sure you can use Writeboards and Campfire in Basecamp, but it seems to me that Highrise fits right into Basecamp. 37 Signals’ Getting Real development methodology advocates launching fast but I’m somewhat confused. As I understand it, they’re a pretty small team. Their products are pretty simple and they’re raking in the cash. The extra investment to integrate the products seems trivial to the benefit to end users.
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I too was a little confused with Highrise. It seems to be geared more towards larger companies than other 37S products. Specifically the groups section assumes many users, while the free and lower priced plans are geared to a smaller user base. It would have been nice if groups and cases swapped places, where the smaller accounts could utilize cases and the bigger accounts could control permissions better.